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Think Outside The Box

Der am meisten überstrapazierte Satz in Kreativitätssitzungen in Unternehmen, der in der Regel von Leuten gesagt wird, die nie einen originellen Gedanken hatten. Echtes Querdenken bedeutet, die Box selbst in Frage zu stellen und nicht nur das, was sich in ihr befindet, neu zu ordnen. Die Philosophie tut dies schon seit Tausenden von Jahren, während Unternehmensberater so tun, als hätten sie das kritische Denken erfunden. Die Ironie dabei ist, dass die meisten Menschen, die diesen Satz sagen, in der größten aller Kisten gefangen sind: der konventionellen Weisheit.

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